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Social media marketing matters, especially in 2019. It’s inexpensive and can reach thousands instantly. If approached correctly, it can...

These days, every business knows that you need to stay active on social media. But there is no clear definition of what 'staying active' means –...

For many years, social media was a marketing tool that required a lot of time and very little money. But those days are officially gone – or that...

Note: This is the third in our monthly series of social media marketing primers. Check out our previous posts on Facebook and Instagram. We’ve...

Social media is all about connecting with customers in a way that is genuine and authentic. That’s a pretty standard view among social media...

We spend a lot of time talking about social media around here and that talk generally focuses around Facebook – because it holds the dominate...

Using social media to reach customers is no longer an optional marketing strategy. Using sites like Facebook, Twitter, and Instagram is essential...

Social media is a great way for businesses to connect with their target market, but you have to establish trust first! So how do establish trust...

Social media is a great way to increase your conversion rates! Whether you’re trying to get people to sign up for an online newsletter or...

Getting caught up in the social media craze? That’s OK! Social media can be a great marketing tool for business, but there’s a right...