Marketing, Social Media

Which Social Media Platform Should Your Business be on in 2019?

Social media marketing matters, especially in 2019. It’s inexpensive and can reach thousands instantly. If approached correctly, it can really boost your sales but diving right in without a clear strategy can be tragic. With so many different social platforms out there, how do you know which one is best
How often to post
Social Media

The 2018 Social Media Posting Frequency Guide

These days, every business knows that you need to stay active on social media. But there is no clear definition of what ‘staying active’ means – is that every day? Ten times a day? Once a week? The command is given – stay active – but little guidance is provided
Paying for social media success
Social Media

Should You Pay for Social Media Success?

For many years, social media was a marketing tool that required a lot of time and very little money. But those days are officially gone – or that is what marketers would have you believe. Every marketing blog on the internet is overflowing with lamentations over the death of organic
Picture of phone using Twitter app
Social Media

Social Media Marketing Primer: Twitter

Note: This is the third in our monthly series of social media marketing primers. Check out our previous posts on Facebook and Instagram. We’ve looked at Facebook and Instagram – and now we turn our attention to using Twitter marketing for your business. Twitter has evolved greatly since its birth
woman using social media
Marketing, Social Media

Social Media: Giving Customers What They Want

Social media is all about connecting with customers in a way that is genuine and authentic. That’s a pretty standard view among social media marketers. Where the divergence comes is when we ask what exactly that looks like. Is it being funny? Creative? Snarky? Honest? You’ll get different answers from
Picture of Twitter Bot
Marketing, Social Media

Beating the Bots: How to Build an Authentic Twitter Following

We spend a lot of time talking about social media around here and that talk generally focuses around Facebook – because it holds the dominate market share and offers the most features to market and advertise your business. But the social media landscape is broad and you shouldn’t limit yourself
people being social
Advertising, Marketing, Public Relations, Social Media

Driving Social Media Engagement

Using social media to reach customers is no longer an optional marketing strategy. Using sites like Facebook, Twitter, and Instagram is essential to developing relationships and engaging with customers – both existing and potential. Businesses need an engaging and responsive social media presence to keep up with an increasingly mobile
social media, social media marketing, reputation management, digital marketing, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Marketing, Social Media

Building a Trustworthy Image on Social Media

There are millions of businesses on social media – Facebook, Twitter, Google+, LinkedIn, etc. offer a way for businesses to connect with their target market in a relatively easy, cheap way. This means your business needs to stand out from the rest and your image needs to be trustworthy and
social media ads
Social Media

Using Social Media to Get Conversions

Social media is great for business in a lot of ways. Using it to make sales just seems like the natural thing to do, especially if you’re spending a lot of time and effort on social media. There are a number of ways to optimize your social media account and
social media marketing, Facebook, marketing plan, content writing, social networking, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Marketing, Social Media

Want to Start a New Social Media Account?

So you’ve got a Facebook for your business, and you’re considering starting a new social media profile. Don’t just jump into it! Making social media work for your business is about strategy, timing, and commitment. Sometimes small businesses make the social media marketing mistake of spreading themselves too thin. You
digital marketing, SEM, SEO, website design, website development, social media, social media marketing, mobile-optimized, PR, Google, eCommerce, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Marketing

Tips for Digital Marketing Success!

Business has changed over the course of time, evolving to fit the changing environment. One huge change has been the emphasis on online, or digital marketing. With the prevalence of the internet and devices that make it accessible virtually everywhere, your business needs to stay competitive. Starting a digital marketing
social media, Facebook, Twitter, SEO, website design, social media marketing, blogging, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Social Media

Improve Your Social Media Strategy

Social media strategy can be tricky, and coming up with a winning strategy involves a few different elements. Adding social media to your adverting and marketing plan is a great way to make connections, improve customer service, generate brand exposure and recognition, and establish an internet presence. Here are 10
social media, social media management, digital marketing, Facebook, Twitter, Google Plus, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Social Media

4 Reasons You Should Invest in Social Media Management

Are you interested in what social media can do for your business, but unsure of where to start? Social media has made its way into the digital marketing world and because of its proven value, it’s here to stay. The majority of the population is on at least one social
online marketing, offline marketing, SEO, social media, commercial printing, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Marketing

Online vs. Offline Marketing: Pros and Cons

As a small business, you have to decide where your money is going to have the most impact in terms of marketing. There are a number of options to include in your marketing campaign, and they typically fall into two categories: online and offline. There are pros and cons of
website design, website development, social media, mobile design, responsive design, Fusion Group USA, Phoenix, Arizona, Grand Junction, Colorado
Website Design

6 Ways to Boost Trust in Your Website

The internet provides consumers the ability to shop and compare goods, services, and businesses to make sure they get exactly what they want. This can be good or bad for your business depending on the image you are putting out the target market. Do you think your website looks trustworthy
website design, website development, Fusion Group USA, social media, SEO, search engine optimization, Phoenix, Arizona, Colorado, Grand Junction
Website Design

10 Common Website Design Mistakes

If you’re in the market for a new website or even redesigning an existing website, there are some mistakes that are commonplace. We have outlined 10 of the most common website mistakes so that you can be on the lookout. However, all of these can be avoided by getting a
social media, marketing, website design, website development, Grand Junction, Phoenix, Arizona, Colorado, Fusion Group USA
Social Media

Creating Personal Connections With Social Media

Creating an online life has become the norm in our society. People use Facebook, Twitter, Google Plus, Tumblr, etc. to create a life in the virtual world that keeps them linked to others and the world around them. Shaping the way others see and perceive you online can create an