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The Do’s and Don’ts of Dealing with Negative Online Reviews

When it comes to your business, reputation is everything. “A brand for a company is like a reputation for a person. You earn reputation by...

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The Mulch of the Digital Landscape: What Evergreen Content Is and Why Your Business Needs It

What is “Evergreen Content”? Simply put, evergreen content is information that retains its usefulness despite the progression of time. Evergreen...

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Your Brand’s Voice is Your Brand’s Power: Your Guide to Success

Humans have a fascination with voice. Before we dive into brand voice, let’s examine voice in a familiar context. We use voice to...

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Start Talking! 10 Ways to Engage Your Business’s Social Media Fans

If you’re at a casual get together, it’s okay if you don’t have much to say. Sometimes, it’s easier and more rewarding to...

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Business in the Front… Party in the WHAT? The Dos and Don’ts of Being Funny on Your Business Page

Robin Williams. Kevin Hart. Amy Poehler. Lucille Ball. If laughter is the best medicine, the abovementioned comedic greats are certified...

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Which Social Media Platform Should Your Business be on in 2019?

Social media marketing matters, especially in 2019. It’s inexpensive and can reach thousands instantly. If approached correctly, it can...

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7 Marketing Ideas to Welcome the New Year

What better way to kick off the New Year then by giving your sales a boost by engaging your customers with post-holiday promotions. The...

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The Future of Social Media Video

A few weeks ago, we talked about how the Stories format will continue to grow across Facebook and Instagram. This is big news for anyone...

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Tell Your Story: Facebook’s Story Format for Business Owners

Are you using Facebook or Instagram Stories as a part of your brand’s marketing strategy? They’ve been around for about two years now,...

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Fusion Group USA’s 2019 Social Media Holidays

I know, it’s only October and talking about 2019 seems premature. But we’re less than three months away from the new year and now is the...

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