picture of marketing funnel
Direct Mailing and Email, Marketing

Email Marketing Funnels

Understanding marketing and sales funnels is critical to growing your business. If you don’t have a clear idea of how people move from leads to customers, it is impossible to improve the way you land new business. But when you get intentional about building sales funnels you can start to
picture of robot
Direct Mailing and Email, Marketing

Automate your Email: Marketing Made Easy

Email marketing continues to be one of the most powerful ways to reach consumers with your message. Email is a conversion machine, outperforming both search and social for most businesses. Email marketing is an economical and effective way to drive your business, and so you should have an email plan
PPC advertising
Advertising, SEO

The Deceptive Allure of AdWords

Google makes AdWords look inviting: the signup is easy and you can have ads up and running in almost no time at all. But the apparent simplicity of AdWords can be deceptive. There is a whole host of questions that need to be answered before a successful advertising campaign can
website design, website development, ecommerce, shopping cart, conversion, user friendly, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Website Design

Abandonment Issues: Shopping Cart Problems

Did you know the average abandonment rate for online shopping carts is around 69% according to a Baymard Research Institute study? That is way too high! It means people are getting all the way to checkout and then deciding at the last minute to not purchase the items in the
link building, SEO, website design, website development, eCommerce, social media, search engine optimization, Google, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Website Design

The Importance of Link Building

Link building is one of those SEO tricks you hear about, but you may not be sure what it entails. There are a number of SEO strategies that a business can employ when designing, building, and promoting a website. In the case of link building, it’s about improving your rankings
website design, website development, eCommerce, graphic design, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Website Design

A Great One Page Site

A lot of great things can be made out of one page. Take origami for instance, you can create amazing shapes and figures with only one page. The same is true for websites, you just have to have the vision to see its potential. There are a number of great
website design, website development, eCommerce, lead generation, landing page, newsletter, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Website Design

Finding Your Website Purpose

Do you know what your website purpose is? There are a few different reasons for having a website and having a clearly defined purpose will streamline and clarify your website’s design. Your website is an online marketing asset and it’s important to use it to its highest potential so that
marketing, advertising, website design, ecommerce, direct mail, SEO, content marketing, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Advertising, Marketing

Multi-Channel Marketing Success

Having a holistic marketing plan is a must in the 21st century. People are bombarded with advertisements from every angle, whether it be print, television, radio, or internet. Giving people multiple options to gain information and become a customer is what people want! Making your business accessible in a number
website design, website development, eCommerce, mobile website, SEO, Fusion Group USA, Phoenix, Arizona, Grand Junction, Colorado
Website Design

11 Ecommerce Website Design Trends

Do you have an eCommerce site? Are you thinking about getting an eCommerce site? There are a number of trends for eCommerce sites that will make your site look up to date and engaging to customers. Giving your eCommerce site a facelift is like redecorating or remodeling your brick-and-mortar store,
social media ads
Social Media

Using Social Media to Get Conversions

Social media is great for business in a lot of ways. Using it to make sales just seems like the natural thing to do, especially if you’re spending a lot of time and effort on social media. There are a number of ways to optimize your social media account and
website design, eCommerce, website development, call to action, navigation, responsive design, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Website Design

10 Tips on Increasing Site Conversion

So you’ve got a website, but you’re concerned about whether or not it’s helping increase business. This would mean you’re looking to improve your conversion rate. What is a conversion rate? It’s the percentage of prospective customers visiting your site that take the action you want them to – it
digital marketing, SEM, SEO, website design, website development, social media, social media marketing, mobile-optimized, PR, Google, eCommerce, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Marketing

Tips for Digital Marketing Success!

Business has changed over the course of time, evolving to fit the changing environment. One huge change has been the emphasis on online, or digital marketing. With the prevalence of the internet and devices that make it accessible virtually everywhere, your business needs to stay competitive. Starting a digital marketing
direct mail, digital marketing, marketing, social media, Facebook, Twitter, landing page, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Direct Mailing and Email, Marketing

Linking Direct Mail with Digital Marketing

Direct mail is an excellent marketing tool – you can target your audience and collect data while raising awareness of your brand. You can make a direct mailing even better by linking it to your digital marketing campaign. Direct mail is great because more people are likely to see or
website design, website development, eCommerce website design, online shopping, SEO, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Website Design

Successful eCommerce Site Design

Do you sell your products online? Having an eCommerce site is great for business – allowing people the option to look and shop online is a lot easier than having to leave the comfort of their home to go shopping. Making things convenient is the name of the game! Here
SEO, website design, website development, eCommerce site, load time, conversion, Fusion Group USA, Grand Junction, Colorado, Phoenix, Arizona
Website Design

How Fast Is Your Site?

Did you know your site speed impacts your search rankings? There are a number of things that can impact your load time negatively, decreasing your rankings and conversions. However, there are some things that you can do to decrease your load time so that your website is more successful with
eCommerce, marketing, website development, website design, Fusion Group USA, Phoenix, Arizona, Grand Junction, Colorado
Website Design

Should You Have an eCommerce Site?

Do you shop online? You probably have at one point or another. It’s convenient, and it makes comparing prices easy – so you are sure to find the best deal. According to some eCommerce stats, 71% of shoppers think they will get a better deal online, but only 28% of