copywriting Tag

What is “Evergreen Content”? Simply put, evergreen content is information that retains its usefulness despite the progression of time. Evergreen...

Website content is critical to search engine optimization. Good content will get you ranking for the search terms that matter to your business...

As a web design company (among other things), we understand the importance of websites. But they are totally useless without quality content. You...

As we continue our copywriting week, we now turn to the relationship between copywriting and search engine optimization (SEO). See our previous...

We ended last week by talking about how copywriting is a vital part of marketing and advertising – and that’s about to change anytime soon. This...

With the holidays coming up, I’m preparing myself for all the standard questions that arise around the Thanksgiving table. And I’m preparing for...

As a content marketer, people often ask me how I am able to write content without being an expert. In any given day, I’ll be writing about SEO,...

The world of marketing is full of creative professionals – especially designers, writers, and artists. And when we talk about creative work, it is...

Content writing is a hard task, and it grows harder when you factor in the time it takes revise, edit, and proofread your text. Fortunately for...

Initially, content marketing was easy for even mediocre marketers – pick a keyword, churn out 300-500 words, and wait for the results to come in....