brand recognition Tag

Creating legendary logos isn’t impossible- knowing the right tips and tricks is half the battle.  “Logos are a graphic extension of the...

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When it comes to your business, reputation is everything. “A brand for a company is like a reputation for a person. You earn reputation by...

Humans have a fascination with voice. Before we dive into brand voice, let’s examine voice in a familiar context. We use voice to...

Marketing has evolved over the years, pulling away from the traditional media conduits of newspapers, magazines, and TV, and towards the...

We’ve used this space to sing the praises of direct mail before. And we’re still big believers in the power of this tried-and-true...

Logo design shouldn’t be an afterthought for your business – but that’s how many small and medium-sized businesses treat it. Your logo will be the...

Many small business owners see branding as an afterthought – something to be pursued only after they have seen some success. Or, even worse,...

For local businesses, online reviews are too important to ignore. Positive reviews help to establish your brand as a trusted place to do business...

When it comes to content marketing, the process looks more like a marathon than a sprint. I know we live in a world of instant gratification and...